Case Study - Oracle Database Lite
COCA-COLA ENTERPRISES (EGYPT) "Using Oracle Lite, our pre-sales teams increased order accuracy from 75% to 95%, doubled the productivity of our delivery trucks, and cut administration costs by 50%." – Lobna El Dessouky, Chief Financial Officer, The Coca-Cola Bottling Company of Egypt Coca-Cola Egypt has automated its pre-sales function with Oracle Lite. Based in Cairo, The Coca-Cola Bottling Company of Egypt (TCCBCE) owns and operates 11 bottling plants and 29 sales and distribution centers. The company has operated in Egypt since 1942 and, with 7,400 employees, is one of the country's major employers. In 2002, TCCBCE wanted to overhaul its sales strategy to improve productivity, cut costs, and improve the quality of its service to customers. "Traditionally we used to send our distribution trucks to each customer's premises, take orders, and deliver what we could from stock," said Mohamed Shalaby, information systems manager at TCCBCE. "If customers req...